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CAN MY WEBSITE BENEFIT FROM GOOGLE ADSENSE AND HOW?

by May 22, 2017
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Google AdSense is the advertising platform from Google. Millions of websites around the globe use it. In fact, even the BBC uses it on their international websites. Chances are, you have come across countless Google ads before. You may even have clicked some of them. This is because it is probably one of the fastest and easiest ways to make money online. Let’s take a look at why, shall we?

What Is Google AdSense?

Google AdSense shows ‘Pay per Click’ advertisements. Companies around the world purchase the opportunity to be shown in these advertisements. They can appear either in the Google search or on websites which use AdSense advertising. The company will only pay for their advert should somebody click the ad. This means that if you have Google AdSense on your site, you will make money every time somebody clicks the advert.

Is It Right For You?

Honestly, this is going to be heavily dependent on the type of website that you are running. One of the major benefits of Google AdSense is the fact that it is going to be very easy to set up. You can have adverts running on your site within minutes. However, the payouts for many keywords are going to be low. If you have a couple of hundred people landing on your website each day, then Google AdSense is going to be how you make a lot of your money. If you are edging towards thousands per day, there will probably be a far better solution that you can use. You may be able to sell advertising directly which could earn you a lot more money.

If you are recommending products on your website, then you probably will not make most of your money from AdSense. Instead, you may want to go down the route of affiliate marketing or something similar to that. You will make more money that way.

Google AdSense tends to work best for informational websites. Let’s say a website which is telling people how to find a quality lawyer, or maybe sharing information on the penalties for individual crimes. Basically, if your site is information heavy and you have some high-paying keywords in there (more on that soon), then Google AdSense will be right for you. Basically, it is ideal if you are not recommending a specific product. This is why it works so well for news websites.

How Can You Make Money with Google AdSense?

It is not a case of just putting some adverts on your site and hoping for the best. If you want to make money with Google AdSense, then you need to produce well-written content. The adverts that are triggered will be based upon what you are writing about. To make the most money, you will want to choose content which offers keywords which trigger the highest paying adverts. If you are producing content in a very competitive and lucrative market e.g. talking about cars or lawyers, then you can really make bank with Google AdSense.

Get started by signing up for a Google AdSense account today.

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Elizabeth Perkins
As Co-Founder of BusinessOneMedia.com, Elizabeth loves to share her extensive knowledge and expertise in Business Management, Planning, Strategies, and Business Operations. Currently serving as Marketing Consultant for several Corporations and Small Business Startups, Elizabeth enjoys spending her free time writing and traveling. Reach her directly at elizabethperkinsbusinessmedia@gmail.com

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