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WHY GOING MOBILE-FRIENDLY IS THE TREND FOR BUSINESSES: LEARN QUICK TIPS HOW TO DO IT

by May 22, 2017
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With more than 5 billion mobile subscribers all over the world, more and more people access websites using their smartphones. Sadly, many of them end up frustrated when they find themselves in a website that is not even mobile friendly.

If you are a business owner, and you are not going mobile yet, you are actually losing lots of opportunities.

So, why should you go mobile with your business?

Reasons to Make Your Business Mobile-Friendly

  1. Harness the Power of Social Media

When your business uses social media for marketing purposes, one of your primary goals is possible to drive more traffic to your site to boost your rank in search results. If you will drive traffic to your site or blog through posting links on Facebook and Twitter, you have to ensure that the people who view these links on their phones will not be directed to an unreadable website.

  1. Attract More Customers Who are On the Go

Without a doubt, people have been conditioned for the now. Gone are the days when geographical barriers hinder people from staying connected, thanks to the availability of modern technology 24/7. This means that if you are after more business, you have to make sure that it will be easier for your potential customers to buy from you. Every time a customer thinks of a certain product, it is the job of a company to be there for them at that very moment. Customers will unlikely return to your website if it doesn’t provide them the information they want in the specific format they need.

  1. Stand Out from the Rest

If your competitors haven’t gone mobile yet, this is the perfect chance for you to stay ahead of them. You can leverage this competitive advantage to make your business unique from the rest of the crowd and get the interest of mobile customers.

How to Make Your Business More Mobile-Friendly

There are different ways to have a mobile-friendly website, and some of them are the following:

  • Add a Mobile-Friendly Plug-in to Your Site

You can easily install a plug-in which can detect every time users visit your site using their smartphone and automatically present them with a mobile-friendly view of your website.

  • Get Your Site Listed on Google Places and Directories with Mobile Apps and Sites

Unless you are working outside your home, or your world headquarters is at the neighborhood coffee shop, it is important for your business to have a listing in Google Places. This is free and is among the first things which come up every time people use Google to look for a business using a smartphone. You might want to list here your business hours, phone number, address, and other useful information which makes it easier for your customers to get directions straight from their phone.

  • Develop a Mobile App

Finally, if you like to make the most out of smartphone features which are not found in a mobile browser, it makes perfect sense to create your own mobile app. You will need to create different applications for every operating system and be ready to keep them up to date as new versions of the operating systems are also updated every several months.

It’s crazy if your business isn’t mobile-friendly these days, so make sure you don’t get left behind!

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Elizabeth Perkins
As Co-Founder of BusinessOneMedia.com, Elizabeth loves to share her extensive knowledge and expertise in Business Management, Planning, Strategies, and Business Operations. Currently serving as Marketing Consultant for several Corporations and Small Business Startups, Elizabeth enjoys spending her free time writing and traveling. Reach her directly at elizabethperkinsbusinessmedia@gmail.com

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